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Building a Story Brand

Building a Story Brand is a book about Donald Miller’s StoryBrand process, a proven solution to the struggle business leaders face when talking about their business.

This revolutionary method of connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret to helping customers understand the compelling benefits of using their products, ideas or services.

Building a StoryBrand does this by teaching listeners the seven universal story points that all humans respond to, the real reason customers shop, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.

Whether you’re the marketing director of a multi-billion dollar company, a small business owner, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

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